Jeffrey Vocell

Jeffrey Vocell is the Director of Product Marketing at Iterable. His specialists include product management, social media, social media marketing, content marketing, marketing strategy, and GTM.

Unifying your team around bringing a product to market

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Go-to-market strategy

Unifying your team around bringing a product to market

As product marketers, it’s the foundational materials that we put together that result in peak performance when it comes to launching a product. In this article, I’ll cover the Go-to-Market foundations and how to unify your entire team around bringing a product to market....