Christine Walsh

Whether she’s writing web pages, blogs, white papers or social posts, Christine loves to get into her readers’ minds and create engaging, informative and actionable content, tailor made for them.

Why geographic segmentation is a crucial part of your marketing strategy

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Go-to-market strategy

Why geographic segmentation is a crucial part of your marketing strategy

If a retailer decides to only market their products in a certain area, or if they decide to change their offering based on region, then this is geographic segmentation at play....